Business

Aug
30

People Are Desperate to Care About Something. Is It You?

Justin on August 30th, 2010

NOTE: This post was originally written as a guest post for Jim Kukral, whose book Attention: This Book Will Make You Money features a prominent excerpt from my blog post “Stop Trying to Monetize What Isn’t Interesting.” You have a product or a service to sell.  Maybe it’s a widget.  Maybe it’s a cause. Maybe [...]

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Social Media, Sociology View Comments
Aug
23

Now That Bloggers Are Being Taxed, It’s Time to Ask: Is YOUR Blog a Business?

Justin on August 23rd, 2010

Whether you blog for fun or profit, you may want to rethink your motives before your elected officials start doing your thinking for you. According to the Philadelphia City Paper, Philadelphia bloggers are being charged a $300 business license tax, regardless of whether or not their blogs are profitable.  This means even Philadelphia’s casual blogs [...]

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Blogging, Social Media, Sociology View Comments
Aug
20

The Baristas: How I’m Using Kickstarter to Fund My Next Creative Project

Justin on August 20th, 2010

I’m fond of finding ways to fund projects that don’t involve traditional investors or advertisers.  One of those avenues is Kickstarter, a crowdfunding resource for creative endeavors.  It lets a project’s audience become its investors. So I thought I’d give it a try. The Backstory In 2003, I created Something to Be Desired, a web [...]

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Social Media View Comments
Aug
16

10 Ways to Reduce Distractions at Work

Justin on August 16th, 2010

Every Thursday at 8 PM EST, David Spinks and Lauren Fernandez host a Twitter chat called #u30pro.  Its focus is to create a network of young (aka “under-30″) professionals, but participants of all ages are invited to join the discussion and share their relevant wisdom. Last week, the topic involved offices — namely, do we [...]

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Freelance, Sociology View Comments
Aug
13

5 Ways to Fix & Fund Your Own Ideas

Justin on August 13th, 2010

The cheaper it is to create something, the easier it is to profit. That’s common sense.  That’s business basics.  That’s logic. So why, at a time when anyone can start a business or create and distribute media from scratch, do we still pursue venture capital and beg advertisers for sponsorships? Because all of our business [...]

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