Storytelling
Why the Justice League Movie’s Marketing Flopped
How did Justice League become the lowest-opening movie in the DC Extended Universe?
Storytelling
10 Books That Changed the Way I Think
Here are 10 books that shaped my point of view on life, art, and storytelling itself.
Armchair Sociology
Why Representation Matters in Storytelling
How many reflections of yourself do you see in the world? Here’s why the stories we tell, and who gets to tell their story, is so important.
Business Advice
Why Your Donation Pitch Isn’t Working
How to turn the 4 critical components of every good donation pitch into a story that works.
Storytelling
Does Every Marvel Movie Tell the Same Story?
Thor: Ragnarok is basically a blueprint for how to make a Marvel movie… and that’s a problem. Here’s why every Marvel movie tells the same story.
Freelance Tips
5 Freelance Mistakes You Should Avoid
This year, November 1 marks my third Freelanciversary. I’m on pace to have my most successful year yet, revenue-wise. But that doesn’t mean I don’t still make mistakes along the way. In years past, I shared some freelance tips I learned since I left my day job, like: The hard Read more…
Storytelling
Why Stranger Things 2 Episode 1 Is Perfect Storytelling
Stranger Things 2 Episode 1 is a textbook example of how to kick off a new season of a beloved show. Here’s why its writing and pacing work so well.
Business Advice
6 Tips for Telling Better Stories with Data
People mistakenly believe that data speaks for itself. But numbers aren’t a story. Here’s what your audience really needs to make good data-informed decisions.
Storytelling
How to Fix the Storytelling Flaws in Marvel’s Defenders
Marvel’s Defenders has some storytelling problems that could have been avoided. Here’s where it went wrong, and how it could improve in Season Two.
Social Media
28 of the Best YouTube Channels for Storytellers
From pop culture analysis to scientific deep dives, here are some of the best YouTube channels for video essays.