Justin Kownacki

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Armchair Sociology

Armchair Sociology

How to Succeed While Actually Trying

“I wasn’t even intending to take that picture.” That’s what Devin Allen, 26, said about the photo he took that wound up on the cover of TIME magazine. The city of Baltimore was caught in a zeitgeist of peaceful protests, police brutality, and riots, and Allen was an amateur photographer Read more…

By Justin, 11 yearsMay 18, 2015 ago
Armchair Sociology

The 4 Stages of Business Pricing, as Indicated by Your Dress Code

1. When you’re a hot new startup, you wear jeans. 2. When you want to raise your rates, you wear business casual. 3. When you want to charge premium rates, you wear a suit. 4. When you want to charge what you’re really worth because you actually know what you’re Read more…

By Justin, 11 yearsMay 15, 2015 ago
Armchair Sociology

How to Invent More Time in Each Day

You can always make more money, but you can’t make more time. And since there’s no shortage of spectacle competing for our precious 24 hours, finding smart ways to invest our minutes is increasingly difficult. So if we can never gain time, why not invest in methods to maximize the Read more…

By Justin, 11 yearsMay 14, 2015 ago
Armchair Sociology

The Relevance Economy

First, let’s agree that money is overrated. Granted, in our capitalist system we all still need money and pursue it desperately. But as any chart of wealth inequity can show you, none of us will enter the top 1% anytime soon. Instead, we’re all fighting for scraps. (Not that this Read more…

By Justin, 11 yearsMay 13, 2015 ago
Armchair Sociology

How to Get Influencers to Talk About You

Marketing a product? Offering a service? Creating something original? In each case, you need people to do two things for you: Notice what you’re doing, and Talk about it with others. If no one’s talking about you, you’ll have to spend a lot more time, money, and effort advertising your Read more…

By Justin, 11 yearsMay 12, 2015 ago
Armchair Sociology

How Bad Media Makes the World Even Better

Have you ever walked out of a movie? Or failed to finish a book you started reading? Or gotten halfway through a video game and just given up? Congratulations: you secretly won. That’s because you stopped giving your time and attention to something that didn’t appeal to you, and turned Read more…

By Justin, 11 yearsMay 11, 2015 ago
Armchair Sociology

The Meaning of Life According to Don Draper

Autonomy is a major theme on Mad Men. Who has more power to control your story and your life — is it you, or everyone else? For example, when the execs at ad agency Sterling Cooper learn their ad agency is about to be sold (again) at the end of Read more…

By Justin, 11 yearsMay 7, 2015 ago
The System Was Never Boken, It Was Built This Way
Armchair Sociology

How to Change a Broken System

Changing a complex system is difficult, but it’s not impossible.

By Justin, 11 yearsApril 27, 2015 ago
Armchair Sociology

The Other Guy Didn’t Win; You Just Failed to Convince People

In politics, business, love and war, we’re tempted to reduce all conflicts to a winner and a loser. By doing this, we imply that one side’s argument (or army) defeated the other soundly. In reality, this rarely happens. That’s because the margin between victory and defeat is often just a Read more…

By Justin, 12 yearsMay 6, 2014 ago
Armchair Sociology

The Commencement Speech I Wish Someone Had Given at My Graduation

I don’t remember a word from my graduation. I don’t even remember who spoke at it, much less what they said. That’s partly because I was exhausted (our art school staged our portfolio review and our graduation on the same day), but also because people rarely say anything memorable during Read more…

By Justin, 13 yearsMay 19, 2013 ago

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