More than anything, I’m a problem-solver who loves figuring out how systems, stories, and people work.
Nothing* excites me more than collaborating with talented people to build something amazing, and finding new solutions to crazy challenges.
Throughout my career, I’ve been a maker, a marketer, a teacher, and a perpetual learner. Everything I do, both personally and professionally, revolves around one core belief:
We’re all looking for steps, processes, examples, and how-to guides to being our best selves.
We, as humans, are hungry for stories that make us want to be better people.
So when I teach people how to tell better stories, everybody wins.
My Current Life
By day, I help startups and nonprofits fix their stories so they can increase their reach, revenue, and customer loyalty.
By night, I study films, TV, books, video games, history, and pop culture to find the storytelling processes that work (and the ones that don’t), so I can help artists tell better stories too.
(And when I’m not doing any of those things, I’m writing screenplays. But that’s another story.)
My Past (and Future) Life
In 2003, I needed a creative outlet to balance out my day job, so I launched what would go on to become the web’s longest-running sitcom, Something to Be Desired (“STBD”), which I wrote, shot, directed, edited, and produced from 2003-2009. In 2008, STBD was nominated for a Yahoo! Video Award for Best Web Series. (We lost to The Guild, so congratulations to them.)
In 2006, I attended the very first PodCamp Boston, which created the original social-media-for-business scene and propelled the careers of dozens of marketing experts whom you’ve probably bought books from, including its co-founders, Chris Brogan and Christopher Penn. Six weeks later, I launched Podcamp Pittsburgh, the annual social media “un-conference” that survives to this day, in the spirit of the Boston original.
In 2010, with help from our fans on Kickstarter, STBD was spun off into a new series, The Baristas (2010-2011). Unfortunately, the real-life coffee shop that the show was filmed in closed down in 2011, so — like STBD before it — The Baristas never quite came to a proper narrative end. (Yet.)
Over the years, I’ve spoken about digital marketing and the future of media at conferences from San Jose to Tel Aviv. Here’s a recent example. If you want a speaker who’ll get your audience talking, contact me and let’s make that happen.
I also contribute to the MAQTOOB group for entrepreneurs on Medium.
I currently reside in Baltimore, but a part of my heart will always live in Pittsburgh. (And on Twitter.)
* Except enchiladas, great coffee, and awesome dogs.