Sports

Jul
13

The Problem with Being Good at Something No One Cares About

Justin on July 13th, 2011

If you haven’t heard, the US Women’s soccer team is in the US Women’s World Cup semifinals.  They got there by beating Brazil, traditionally one of the global powers in soccer, in a thrilling comeback that was settled by a shootout.  It was, by all accounts, one of the most dramatic exhibitions in recent US [...]

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Armchair Sociology, Storytelling 2 Comments »
Jun
14

Why LeBron James Is Bad at Being a Hero

Justin on June 14th, 2011

NOTE: Ironically, Bill Simmons wrote almost this exact same post on Grantland, which I could have just linked you to and saved myself the trouble, had I read it first.  His is funnier.  You should read it.  But anyway… When LeBron James made The Decision in 2010 to leave the Cleveland Cavaliers and take his [...]

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Armchair Sociology, Storytelling 11 Comments »
Mar
2

Do You Have a System for Social Media Success?

Justin on March 2nd, 2010

If you work in social media, you probably spend most of your time talking about theory, strategy and process.  That’s because it’s easy to talk about social media; it’s a lot harder to take action, and it’s even more difficult to take successful actions. Why? Because social media is a field rife with minor victories [...]

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Armchair Sociology, My Social Media POV 13 Comments »
Dec
18

You Can’t Outsource Accountability

Justin on December 18th, 2009

Now that Tiger Woods’s penis is costing millions of Americans their jobs, something has to be done about all this reckless celebrity behavior.  If it were just a sex scandal, we might have been able to laugh it off.  But as MSNBC’s Keith Olbermann has noted, Tiger Woods himself is an industry, and when he [...]

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Armchair Sociology 8 Comments »
Nov
19

It’s More Important to Fit In Than to Win

Justin on November 19th, 2009

When a field, an art or a business is new, everyone does things her own way.  Since there are no “rules,” everyone is free to explore and discover which methods work better than others.  But when someone starts earning fame or fortune from doing things a certain way, that way becomes the norm — and [...]

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Armchair Sociology 4 Comments »