Freelance Tips

May
4

Treat Yourself Like a Client, Part 1: Charting a Course

Justin on May 4th, 2011

When I’m strategizing with clients, I sometimes flip the script and ask them, “If you were your own client, what would you tell yourself to do right now?”  Helping them learn how to see their own problems objectively, and to look past the emotions that so often cloud the decision-making process, is one key to [...]

Continue reading about Treat Yourself Like a Client, Part 1: Charting a Course

Freelance Tips 3 Comments »
Apr
26

The 100 Client Project

Justin on April 26th, 2011

I recently discussed my own financial missteps, due mostly to not having a very diversified client list.  In fact, one of my clients was responsible for more than 50% of my invoices last year.  That’s not a freelance billing cycle; that’s a part-time job. When my latest fiscal conundrum happened, I reached out to my [...]

Continue reading about The 100 Client Project

Freelance Tips 3 Comments »
Apr
22

Work Smarter: How Your Professional Network Can Help You Get Paid

Justin on April 22nd, 2011

Yesterday, I touched on the importance of knowing where your money is coming from, since freelancing is all about making money the smart way: maximizing your income from the kinds of work you actually enjoy doing. But who’s paying you is just as important as what you’re being paid to do.  And when I stepped [...]

Continue reading about Work Smarter: How Your Professional Network Can Help You Get Paid

Freelance Tips 5 Comments »
Apr
21

Is Your Money Coming from Where You Want It to Come From?

Justin on April 21st, 2011

While going over my taxes this year, I noticed something surprising: 2010 was the first year in my entire career that I did not earn the majority of my income from video production.  While video was still the highest-grossing single service that I provide, it was surpassed by the combination of consulting and writing. Why [...]

Continue reading about Is Your Money Coming from Where You Want It to Come From?

Freelance Tips 1 Comment »
Apr
12

What Makes a Good Social Media Consultant?

Justin on April 12th, 2011

Actually, that’s a misleading question, for two reasons. #1: Do you want a social media consultant or a social marketing consultant?  (There’s a difference.) #2: The “social” component of consultancy is a universal requirement of a good adviser.  (Even engineers have to get the words out somehow.) Yes, the tools may change, but all mentorship [...]

Continue reading about What Makes a Good Social Media Consultant?

Freelance Tips, My Social Media POV 4 Comments »